for senior leadership teams in finance or technology who want to drive growth.
Inspiration | Support | Strategic advisory
Welcome, please start here…
A regularly updated collection of insights and ideas, organised according to the InMarketing map.
**Why: Strategy first, always**
What: Execute with focus
How: Leverage best practice
You might also enjoy…
🗞️ InMarketing This Week: A showcase for news likely to impact you - delivered with insight on why it matters and ideas on what to do about it. Published straight to your inbox every Sunday at six to give you a head start on the week. Get on the list >
📚 The library: Ideas you’ll return to again and again. Browse the shelves >
🎧 The playlist: Podcasts worthy of your spare time. Have a listen >
Now, put inspiration into practice…
🧰 Tools: Software and platforms to help you in various aspects of your marketing. Learn more >
🤖 Artificial intelligence: AI ‘bots to supercharge your workflows. Learn more >
🤝 Partners: Agencies and freelancers that can support you to implement the ideas you’ve read about here. Learn more >
Need bespoke advice?
InMarketing is a strategic advisory service for boards and executive leadership teams provided by Andrew Carrier - a marketing, branding and communications specialist with more than 25 years of experience helping B2B financial institutions and tech providers.
Whether you need a go-to-market strategy, sharper positioning, or regular access to a seasoned sparring partner, team coach, or independent adviser, InMarketing can help you by establishing a blueprint to drive sustainable growth.
Strategic advisory services for senior leadership teams in B2B finance and technology.
And more…
🔎 Audit
🧭 Strategy
🖋️ Messaging
✅ Planning
☎️ Counsel
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